Kuva muruganda kugeza icyamamare: Nigute abakora parleball bapimbano bubaka ibirango byabo muri U.S.

Amakuru

Kuva muruganda kugeza icyamamare: Nigute abakora parleball bapimbano bubaka ibirango byabo muri U.S.

4 月 -14-2025

Sangira:

Mu myaka yashize, umutobeball yakuze azize imyidagaduro yinyuma muri imwe muri siporo yihuta cyane muri Amerika. Hamwe n'ubukuru bwayo buturika haza kwiyongera gukenera icyifuzo cyiza-cyuzuye, gushyiraho amahirwe agenga abakora ku isi. Amasosiyete y'Abashinwa, uzwi cyane kuri OEM (ibikoresho byumwimerere gukora) imbaraga, ubu birashyira ahantu hamwe kumukino utandukanye: kubaka ibirango byabo.

Mu bapayiniya bayobora iyi nzibacyuho ni Siporo, uruganda rushingiye ku Bushinwa rufite ubushinwa rufite uburambe bwimyaka muburyo busanzwe bwo gutanga ibikoresho no guhuza urunigi. Kumenya ko ari ngombwa kugenda birenze kubyara gusa abandi, Shore Sports yafashe ingamba zitinyutse zo kwishyiriraho nkumukinnyi utamenyekanye mumasoko ya U.S.

Guhindura ibikoresho: uhereye gukora kugirango uranga

Ubusanzwe, abakora ibihugu byabashinwa byabaye umugongo wa padleball yisi yose, bakora bucece inyuma yinyuma kugirango babyare ibirango amagana. Ariko hamwe no kuzamuka kwamarushanwa, margins yo gukomera, no guhinga gushya, amasosiyete nka siporo yitabi yongera gukoresha ingamba zabo.

Umuvugizi wa siporo, yagize ati: "Gukora ni bimwe mu nkuru gusa. Ati: "Isoko ry'uyu munsi rivanwa n'uburambe, guhanga udushya, no guhuza abakiriya. Ntabwo dukora padi gusa - dukora uburambe bwibirango bihujwe numukinnyi wabanyamerika."

Iyi shift yerekana amateka yagutse mubakora ibishinwa batagishaka gukomeza kutamenyekana. Ahubwo, barimo gushora imari mu iterambere ry'ibicuruzwa, kuranga, e-ubucuruzi, hamwe n'imibereho myiza y'abaturage - cyane cyane kwibasira ibibuga nka tiktok na Instagram, aho imiryango iteye imbere.

Guhanga udushya

Gukomeza guhatanira isoko rya U. Kubana, Stalsity yashoye cyane ibikoresho byubushakashatsi nibicuruzwa. Ikirangantego cya padi kiheruka kuzamurwa muri polypropylene cores, amasumbe ya karubone yimbere, hamwe nikoranabuhanga ryiza ryigihe cyiza na transfert.

Nabo barabyemeye Ai-afasha ibikoresho bya R & D, ubareke kwigana imikino hamwe no guhitamo imikorere ya paddle ishingiye kumakuru yigihe gito. Ibi ntabwo bigabanya gusa kuzenguruka ibicuruzwa gusa ahubwo binareba koperatifi yihariye urwego rutandukanye - kuva ku bakinnyi basanzwe mu marushanwa.

Byongeye kandi, Siporo Yitangijwe IBIKORWA BY'UMUSABWA, shyiramo ibikoresho bisubirwamo hanyuma ugabanye imyanda mumirongo yabo yinteko - icyitegererezo gishimwa nabaguzi bashingiye kubidukikije muburengerazuba.

Uburyo bwa digitale-bwa mbere

Gusobanukirwa ko kumenyekanisha ibirango biterwa no kugaragara, Shore yatangije ingamba zitaziguye-kubaguzi mumasoko ya U.SM. Ikipe yabo ya Umuremyi wa Tiktok ShowCase ntabwo ari ibicuruzwa gusa, ariko nanone imikino yigisha, hamwe na pro inama, hamwe na inyuma-yinyuma-amatsinda agenewe kubaka ikizere no gusezerana nabakoresha amaherezo.

Bateje imbere kandi urubuga rwubucuruzi bwimbuto zigamije kugura mobile, bahujwe numuyoboro wa micro-bakomeye bateza imbere padi mugihe gihuye nacyo no gusubiramo.

Byongeye kandi, Dore Stars yatangiye kwakira Kumurongo Kumurongo, amarushanwa y'abaturage, na gahunda z Ambasaderi kugira ngo batsimbataze ubudahemuka no kuzamura igihe cyo kugumana abakiriya.

INGORANE N'AMAHIRWE

Kubaka ikirango kuva gushushanya ntabwo zidafite inzitizi. Abaguzi b'Abanyamerika bakunda gutoneshwa amazina amenyerewe, no gushidikanya ku miterere yo mu mahanga mu mahanga baracyahari. Ariko mu kwibanda kuri transparency, imikorere, no gukurikiza abaturage, siporo ihembe iragenda isenya buhoro buhoro izo nzitizi.

Porogaramu igira iti: "Ntabwo tubibona nk'ubucuruzi gusa, ahubwo tukaba twiyemeje igihe kirekire mu guhanga udushya, ubuziranenge, kandi buhuza n'abakinnyi."

Hamwe no gukura gukura kwa posita byerekana nta kimenyetso cyo gutinda - kandi hamwe na demografiya ikiri nto ikubiyemo siporo - Abakora ibihugu nkabashinwa nka siporo ya dore bahagaze neza kugirango babe ibirenze abatanga ibiranze. Barimo kuba abatekamutwe, abashya, nibirango muburyo bwabo.

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